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Colligent measures the breadth & depth of the
emotional engagement of
as well as to competitors, media, your customers to your brand entertainment, sports & celebrities. Colligent's revolutionary metric,
Mutual Engagement Quotient (MeQ™)
quantifies these business relationships from 270 million social network fans and makes them actionable. |
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Rank | Brand | Industry | Category | Relevance | Reach | Reciprocal Reach |
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1 |
Travel Service |
Airline |
99.75 |
16.43% |
26.85% |
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2 |
Travel Service |
Airline |
99.00 |
8.47% |
23.01% |
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3 |
Retail |
Consumer Electronics |
98.57 |
3.67% |
23.85% |
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4 |
Travel Service |
Airline |
98.53 |
9.97% |
19.06% |
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5 |
Consumer Product |
Personal Care Products |
98.23 |
3.39% |
29.46% |
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6 |
Travel Service |
Airline |
98.15 |
3.48% |
22.75% |
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7 |
Electronics |
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97.97 |
3.61% |
20.35% |
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8 |
Restaurant |
QSR |
97.69 |
3.65% |
17.91% |
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9 |
Sporting Goods |
Running |
97.07 |
2.25% |
25.88% |
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10 |
Entertainment |
Film Production |
97.04 |
3.61% |
10.53% |
Rank | TV | Network | Genre/Market | Relevance | Reach | Reciprocal Reach |
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1 |
YouTube |
Entertainment |
96.18 |
13.57% |
14.69% |
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2 |
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Adventure |
96.14 |
3.81% |
16.17% |
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3 |
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Entertainment |
96.03 |
21.42% |
4.95% |
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4 |
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Entertainment |
95.13 |
9.79% |
3.68% |
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5 |
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Sports |
95.08 |
9.50% |
8.62% |
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6 |
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News |
93.22 |
11.01% |
13.52% |
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7 |
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Music |
92.60 |
10.31% |
2.87% |
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8 |
Univision Affiliate |
Los Angeles, CA |
91.26 |
1.21% |
9.41% |
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9 |
Univision Affiliate |
Miami, FL |
89.62 |
1.14% |
3.44% |
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10 |
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Sports |
88.20 |
3.41% |
1.03% |
Rank | Radio | Market | Format | Relevance | Reach | Reciprocal Reach |
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1 |
El Paso, TX |
Spanish |
98.16 |
2.74% |
1.73% |
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2 |
Miami, FL |
Spanish |
95.74 |
0.36% |
1.65% |
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3 |
Miami, FL |
Latino |
93.62 |
0.28% |
2.01% |
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4 |
Los Angeles, CA |
Spanish |
90.25 |
0.34% |
1.10% |
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5 |
Houston, TX |
Spanish |
79.79 |
0.15% |
0.92% |
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6 |
Austin, TX |
Mexican |
79.48 |
0.14% |
1.49% |
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7 |
Chicago, IL |
Spanish |
78.80 |
0.14% |
1.01% |
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8 |
Los Angeles, CA |
Spanish |
77.26 |
0.29% |
0.80% |
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9 |
McAllen, TX |
Mexican |
75.12 |
0.13% |
0.96% |
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10 |
Dallas, TX |
Mexican |
71.79 |
0.15% |
0.79% |
Rank | Print | Genre | Relevance | Reach | Reciprocal Reach |
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1 |
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99.37 |
41.52% |
32.24% |
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2 |
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96.26 |
20.81% |
14.35% |
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3 |
Entertainment |
95.79 |
4.28% |
11.31% |
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4 |
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94.32 |
10.71% |
10.18% |
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5 |
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94.31 |
7.25% |
9.47% |
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6 |
Entertainment |
93.81 |
11.29% |
4.32% |
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7 |
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93.58 |
4.49% |
6.86% |
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8 |
Animals & Nature |
91.92 |
2.46% |
20.98% |
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9 |
Women |
91.63 |
2.36% |
15.50% |
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10 |
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89.30 |
1.89% |
7.58% |
Rank | Digital | Type | Sub-Type | Relevance | Reach | Reciprocal Reach |
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1 |
Portals |
Search |
97.95 |
4.91% |
24.82% |
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2 |
Media |
News |
97.90 |
17.93% |
18.54% |
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3 |
Media |
News |
95.31 |
19.88% |
2.93% |
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4 |
Media |
News |
95.06 |
2.28% |
6.53% |
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5 |
Media |
Sports |
94.38 |
3.71% |
7.03% |
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6 |
Social Networking |
Online Communities |
93.48 |
1.43% |
6.53% |
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7 |
Portals |
Video |
92.53 |
3.78% |
1.38% |
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8 |
Portals |
Video |
91.90 |
2.08% |
1.47% |
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9 |
Social Networking |
Online Communities |
91.30 |
9.39% |
1.25% |
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10 |
Media |
Entertainment |
91.04 |
1.15% |
3.45% |
Rank | Artist | Label | Genre | Relevance | Reach | Reciprocal Reach |
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1 |
EMI Mexico |
Alternative |
97.65 |
6.20% |
15.65% |
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2 |
Musart Records |
Regional Mexican |
97.17 |
5.26% |
12.57% |
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3 |
Capitol Latin |
Latino Pop |
96.94 |
8.28% |
10.48% |
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4 |
Warner Music Mexico |
Regional Mexican |
96.92 |
4.69% |
29.13% |
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5 |
Sony Music Latin |
Latino Pop |
96.58 |
17.97% |
11.93% |
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6 |
Narada Productions |
World |
96.56 |
4.92% |
18.11% |
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7 |
Universal Music Latino |
Latino Pop |
96.11 |
4.15% |
13.80% |
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8 |
Sony Music Latin |
Latino Pop |
95.99 |
3.94% |
11.36% |
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9 |
Universal Music Mexico |
Rock |
95.70 |
12.83% |
9.93% |
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10 |
Fonovisa Records |
Latino Pop |
95.32 |
17.97% |
9.95% |
Rank | Movie | Genre | Year | Relevance | Reach | Reciprocal Reach |
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1 |
Horror |
2012 |
85.32 |
4.04% |
0.43% |
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2 |
Action |
2010 |
80.95 |
3.12% |
0.70% |
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3 |
Adventure |
1977 |
79.66 |
11.42% |
0.37% |
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4 |
Adventure |
2010 |
68.32 |
11.20% |
0.42% |
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5 |
Action |
2012 |
66.16 |
3.66% |
0.34% |
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6 |
Romance |
1997 |
65.99 |
2.59% |
0.67% |
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7 |
Animation |
2010 |
63.89 |
2.06% |
0.37% |
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8 |
Comedy |
2012 |
57.88 |
1.83% |
0.44% |
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9 |
Comedy |
2011 |
55.08 |
5.03% |
0.25% |
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10 |
Science Fiction |
2010 |
51.67 |
3.27% |
0.28% |
Rank | Team / League | Sports | Relevance | Reach | Reciprocal Reach |
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1 |
International Soccer |
99.39 |
37.23% |
14.35% |
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2 |
International Soccer |
98.43 |
9.02% |
16.93% |
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3 |
International Soccer |
95.00 |
3.41% |
8.75% |
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4 |
Horse Racing |
88.99 |
1.67% |
3.38% |
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5 |
Professional Boxing |
87.86 |
1.51% |
5.74% |
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7 |
MLS Soccer |
87.55 |
1.71% |
2.02% |
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6 |
International Soccer |
87.55 |
15.23% |
2.35% |
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8 |
Auto Racing |
84.92 |
3.22% |
1.23% |
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9 |
International Soccer |
84.66 |
8.74% |
1.83% |
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10 |
International Soccer |
83.05 |
1.14% |
3.47% |
Rank | Celebrity | Type | Relevance | Reach | Reciprocal Reach |
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1 |
Writers |
99.30 |
27.06% |
19.47% |
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2 |
Actors |
98.87 |
30.79% |
12.23% |
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3 |
Actors |
97.54 |
3.56% |
31.26% |
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4 |
Comedians |
97.32 |
6.28% |
11.74% |
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5 |
Actors |
96.78 |
2.89% |
13.83% |
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6 |
Writers |
96.18 |
10.92% |
2.06% |
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7 |
Internet Personalities |
95.75 |
2.40% |
5.44% |
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8 |
TV Personalities |
95.64 |
5.07% |
1.43% |
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9 |
Writers |
94.76 |
2.02% |
15.98% |
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10 |
Politicians |
94.75 |
18.84% |
1.28% |
