Colligent measures the breadth & depth of the
emotional engagement of
your customers to your brand
as well as to competitors, media,
entertainment, sports & celebrities.

Colligent's revolutionary metric,
Mutual Engagement Quotient (MeQ™)
quantifies these business relationships
from 270 million social network fans
and makes them actionable.



 
 
[Embed this chart]
Ranked by Mutual Fan Engagement
Brands
TV
Radio
Print
Digital
Music
Movies
Sports
Celebs
Rank
Brand
Industry
Category
Relevance
(MeQ™)
Reach
(% Fans)
Reciprocal Reach
1
Entertainment
Nightclubs
99.20
6.66%
2.31%
2
Theatre and Performing Art
Venue
98.85
5.92%
2.05%
3
Technology Product / Service
Computer Software
98.36
6.93%
1.73%
4
Retail
Online Retailer
98.23
4.90%
1.53%
5
Retail
Bookstore, Music and DVD
97.10
9.77%
1.05%
6
Retail
Bookstore, Music and DVD
96.58
3.51%
1.21%
7
Hotels & Resorts
95.60
2.80%
1.44%
8
Entertainment
Film Production
95.51
2.77%
1.75%
9
Retail
Online Retailer
95.19
6.47%
1.07%
10
Retail
Apparel & Accessories
94.85
4.01%
1.07%
Rank
TV
Network
Genre/Market
Relevance
(MeQ™)
Reach
(% Fans)
Reciprocal Reach
1
News
94.15
4.38%
0.79%
2
NBC Affiliate
New York, NY
92.64
4.29%
0.41%
3
Music
92.27
5.85%
0.30%
4
Entertainment
89.62
3.08%
0.41%
5
NBC
Talk Show
89.61
5.50%
0.29%
6
Animation
88.98
5.98%
0.30%
7
PBS Affiliate
New York, NY
88.04
2.69%
0.92%
8
PBS
Music
86.90
2.56%
0.40%
9
The CW Affiliate
New York, NY
85.90
2.51%
0.37%
10
WGN
Music
82.91
2.12%
0.40%
Rank
Radio
Market
Format
Relevance
(MeQ™)
Reach
(% Fans)
Reciprocal Reach
1
Austin, TX
College
95.56
2.96%
3.06%
2
Los Angeles, CA
Eclectic
94.16
2.22%
3.15%
3
Colorado Springs, CO
Public Radio
89.85
1.69%
2.51%
4
Minneapolis, MN
Eclectic
89.34
3.30%
1.57%
5
Cedar Rapids, IA
Eclectic
89.18
2.15%
2.03%
6
New York, NY
AAA
86.98
4.41%
1.46%
7
New Orleans, LA
Eclectic
86.47
1.78%
1.54%
8
Boston, MA
AAA
85.34
1.18%
3.46%
9
Milwaukee, WI
Eclectic
85.20
2.02%
1.46%
10
Allentown, PA
Public Radio
84.74
1.16%
5.03%
Rank
Print
Genre
Relevance
(MeQ™)
Reach
(% Fans)
Reciprocal Reach
1
Music
97.88
17.64%
5.52%
2
Music
96.32
11.57%
5.11%
3
Music
95.17
28.02%
2.52%
4
Music
94.37
6.70%
7.04%
5
Lifestyle
92.59
11.19%
1.72%
6
Lifestyle
92.46
15.70%
1.94%
7
Music
90.39
4.62%
3.78%
8
89.83
13.02%
1.45%
9
Music
89.62
5.96%
1.87%
10
Music
89.39
8.54%
2.03%
Rank
Digital
Type
Sub-Type
Relevance
(MeQ™)
Reach
(% Fans)
Reciprocal Reach
1
Media
Music
98.91
21.11%
2.32%
2
Media
Music
98.88
11.89%
2.58%
3
Media
Music
98.56
13.71%
2.37%
4
Media
Music
97.34
19.56%
1.61%
5
Media
Music
96.02
9.12%
1.36%
6
Portals
Music
95.23
11.60%
1.40%
7
Portals
Music
95.22
7.99%
1.46%
8
Media
Entertainment
95.13
5.81%
2.24%
9
Portals
File Sharing
95.07
19.26%
1.41%
10
Media
Entertainment
93.81
8.89%
1.04%
Rank
Artist
Label
Genre
Relevance
(MeQ™)
Reach
(% Fans)
Reciprocal Reach
1
DFA Records
Alternative
98.07
7.84%
5.16%
2
AirDrop Records
Electronic
97.67
7.70%
5.91%
3
Duck Down Records
Hip Hop/Rap
96.74
6.77%
3.90%
4
Redline Music Distribution
Hip Hop/Rap
96.34
6.11%
3.79%
5
Unsigned
Dance
96.29
6.72%
3.67%
6
Sub Pop Records
Alternative
96.01
5.48%
4.19%
7
BBE Records
Hip Hop/Rap
95.81
7.76%
3.22%
8
City Slang
Alternative
95.61
6.41%
3.65%
9
Triple Threat Productions
Hip Hop/Rap
95.51
5.87%
3.47%
10
Unsigned
Hip Hop/Rap
95.41
8.28%
2.91%
Rank
Movie
Genre
Year
Relevance
(MeQ™)
Reach
(% Fans)
Reciprocal Reach
1
Science Fiction
2010
87.50
6.11%
0.18%
2
Adventure
2009
66.93
5.68%
0.15%
3
Adventure
1977
56.70
11.57%
0.13%
4
Comedy
2011
25.00
4.59%
0.08%
5
Fantasy
2008
-
4.59%
0.01%
Rank
Team / League
Sports
Relevance
(MeQ™)
Reach
(% Fans)
Reciprocal Reach
1
NBA Basketball
96.85
8.99%
0.27%
2
MLB Baseball
93.70
7.28%
0.20%
3
NFL Football
89.63
6.58%
0.17%
4
NHL Hockey
87.27
4.88%
0.20%
5
NFL Football
84.84
5.34%
0.14%
6
NFL Football
84.31
10.77%
0.15%
7
NFL Football
72.96
3.95%
0.11%
8
NBA Basketball
70.87
7.13%
0.11%
9
NBA Basketball
70.80
3.49%
0.12%
10
WNBA Basketball
70.64
4.42%
0.13%
Rank
Celebrity
Type
Relevance
(MeQ™)
Reach
(% Fans)
Reciprocal Reach
1
Radio Personalities
99.20
11.32%
0.91%
2
Radio Personalities
96.67
6.09%
0.44%
3
Radio Personalities
96.36
8.30%
0.38%
4
Visual Artists
95.73
20.37%
0.47%
5
TV Personalities
95.47
5.10%
0.43%
6
Visual Artists
95.26
4.62%
0.70%
7
Radio Personalities
95.06
7.38%
0.34%
8
Models
94.65
5.88%
0.52%
9
Radio Personalities
93.94
3.91%
0.61%
10
Comedians
93.23
6.26%
0.28%
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