Colligent measures the breadth & depth of the
emotional engagement of
your customers to your brand
as well as to competitors, media,
entertainment, sports & celebrities.

Colligent's revolutionary metric,
Mutual Engagement Quotient (MeQ™)
quantifies these business relationships
from 270 million social network fans
and makes them actionable.



 
 
[Embed this chart]
Ranked by Mutual Fan Engagement
Brands
TV
Radio
Print
Digital
Music
Movies
Sports
Celebs
Rank
Brand
Industry
Category
Relevance
(MeQ™)
Reach
(% Fans)
Reciprocal Reach
1
Organizations
Political Parties
99.00
10.34%
10.36%
2
Organizations
Advocacy Groups
95.77
5.90%
3.36%
3
Organizations
Advocacy Groups
95.64
6.88%
1.91%
4
Organizations
Advocacy Groups
95.61
9.93%
1.89%
5
Organizations
Advocacy Groups
94.86
8.99%
1.70%
6
Organizations
Advocacy Groups
94.30
4.88%
2.36%
7
Organizations
Political Parties
94.14
4.72%
2.76%
8
Retail
Online Retailer
93.95
5.25%
2.02%
9
Organizations
Advocacy Groups
93.91
4.68%
2.83%
10
Organizations
Advocacy Groups
93.86
12.17%
1.90%
Rank
TV
Network
Genre/Market
Relevance
(MeQ™)
Reach
(% Fans)
Reciprocal Reach
1
FOX Affiliate
Chicago, IL
99.14
20.50%
3.64%
2
ABC Affiliate
Chicago, IL
99.03
21.15%
2.88%
3
PBS Affiliate
Chicago, IL
97.68
15.08%
2.72%
4
CBS Affiliate
Chicago, IL
97.55
17.57%
2.45%
5
NBC Affiliate
Chicago, IL
97.00
25.61%
2.20%
6
The CW Affiliate
Chicago, IL
96.98
15.73%
2.34%
7
FOX
News/Documentary
94.47
12.72%
1.70%
8
C-SPAN
Talk Show
93.89
7.60%
1.74%
9
CBS
Talk Show
93.68
7.08%
1.86%
10
FOX News
News/Documentary
93.18
7.87%
1.55%
Rank
Radio
Market
Format
Relevance
(MeQ™)
Reach
(% Fans)
Reciprocal Reach
1
Chicago, IL
News/Talk
95.64
11.15%
2.01%
2
Chicago, IL
Oldies
94.51
3.56%
3.01%
3
Washington, DC
News/Talk
93.28
2.97%
4.19%
4
Chicago, IL
News/Talk
88.02
2.42%
1.91%
5
New York, NY
News/Talk
87.84
3.97%
1.44%
6
Bloomington, IL
News/Talk
84.39
2.45%
1.40%
7
Springfield, IL
Public Radio
83.48
1.73%
2.06%
8
Houston, TX
News/Talk
80.32
2.83%
1.11%
9
Chicago, IL
News/Talk
79.64
1.52%
1.94%
10
Sacramento, CA
News/Talk
77.86
1.79%
1.19%
Rank
Print
Genre
Relevance
(MeQ™)
Reach
(% Fans)
Reciprocal Reach
1
98.30
19.88%
3.50%
2
98.18
28.50%
2.04%
3
Lifestyle
95.76
15.97%
1.96%
4
95.60
33.01%
1.53%
5
News
94.95
18.51%
1.52%
6
94.57
11.76%
4.44%
7
94.15
11.66%
2.05%
8
Politics
93.61
14.81%
1.60%
9
Politics
93.56
15.01%
1.51%
10
93.15
17.39%
1.11%
Rank
Digital
Type
Sub-Type
Relevance
(MeQ™)
Reach
(% Fans)
Reciprocal Reach
1
Media
News
99.37
20.21%
1.63%
2
Media
News
98.19
13.38%
1.87%
3
Media
News
97.58
19.73%
1.26%
4
Media
News
97.39
12.62%
1.63%
5
Media
News
96.96
15.99%
1.24%
6
Media
News
96.71
14.09%
1.22%
7
Media
News
95.47
10.67%
1.24%
8
Media
News
95.44
13.33%
1.10%
9
Media
News
95.16
9.82%
1.37%
10
Media
News
94.76
9.20%
1.62%
Rank
Artist
Label
Genre
Relevance
(MeQ™)
Reach
(% Fans)
Reciprocal Reach
1
Eagle Records
Rock
99.80
10.69%
0.69%
2
Blue Hat Records
Country
94.69
3.56%
0.42%
3
Unsigned
Singer/Songwriter
94.56
3.73%
0.28%
4
Warner Music Nashville
Country
94.15
3.56%
0.27%
5
Columbia Records
Rock
93.13
5.51%
0.22%
6
Manhattan Records
Country
91.71
3.13%
0.33%
7
Rounder Records
Country
91.59
3.78%
0.16%
8
Legacy Recordings
Vocal
91.40
3.40%
0.20%
9
Cheap Trick Unlimited
Rock
89.07
2.75%
0.34%
10
XL Recordings
Alternative
86.89
2.65%
0.23%
Rank
Movie
Genre
Year
Relevance
(MeQ™)
Reach
(% Fans)
Reciprocal Reach
1
Crime
2011
85.71
11.57%
1.33%
2
Action
2012
71.43
9.02%
0.63%
3
Documentary
2010
57.14
4.51%
1.43%
4
Documentary
2010
48.49
4.51%
0.28%
5
Action
2011
46.07
6.08%
0.28%
6
Adventure
1977
38.14
12.35%
0.15%
7
Comedy
2011
10.50
4.12%
0.08%
8
Science Fiction
2012
8.81
4.51%
0.04%
Rank
Team / League
Sports
Relevance
(MeQ™)
Reach
(% Fans)
Reciprocal Reach
1
NHL Hockey
96.32
18.96%
0.87%
2
MLB Baseball
94.26
19.89%
0.77%
3
MLS Soccer
93.12
6.50%
0.95%
4
MLB Baseball
92.34
24.45%
0.58%
5
NFL Football
90.02
15.34%
0.48%
6
NCAA Football
89.78
4.89%
0.84%
7
NBA Basketball
88.72
17.28%
0.37%
8
Minor League Hockey
87.71
3.88%
0.98%
9
MLB Baseball
83.60
4.35%
0.25%
10
NFL Football
80.30
9.38%
0.20%
Rank
Celebrity
Type
Relevance
(MeQ™)
Reach
(% Fans)
Reciprocal Reach
1
Politicians
98.61
17.05%
5.67%
2
Politicians
97.85
13.85%
6.33%
3
Politicians
97.22
12.00%
4.51%
4
Politicians
96.08
9.08%
7.79%
5
Politicians
95.31
9.94%
3.79%
6
Politicians
95.17
7.85%
11.33%
7
Radio Personalities
94.70
12.16%
3.21%
8
Politicians
94.19
7.11%
4.07%
9
Politicians
93.93
6.70%
5.49%
10
Politicians
93.26
11.05%
2.99%
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