Colligent measures the breadth & depth of the
emotional engagement of
your customers to your brand
as well as to competitors, media,
entertainment, sports & celebrities.

Colligent's revolutionary metric,
Mutual Engagement Quotient (MeQ™)
quantifies these business relationships
from 270 million social network fans
and makes them actionable.



 
 
[Embed this chart]
Ranked by Mutual Fan Engagement
Brands
TV
Radio
Print
Digital
Music
Movies
Sports
Celebs
Rank
Brand
Industry
Category
Relevance
(MeQ™)
Reach
(% Fans)
Reciprocal Reach
1
Hotels & Resorts
Casinos
99.61
4.02%
13.93%
2
Food
Chips
99.48
3.32%
13.78%
3
Hotels & Resorts
Casinos
98.80
2.86%
10.87%
4
Retail
Online Retailer
98.36
2.09%
9.86%
5
Food
Prepared Food
97.80
2.36%
7.62%
6
Food
Prepared Food
97.67
1.69%
9.10%
7
Entertainment
Parks & Zoos
97.50
1.53%
12.76%
8
Beverages
Soft Drinks
97.14
1.50%
9.86%
9
Consumer Product
Home Appliances
97.09
1.62%
7.85%
10
Beverages
Soft Drinks
97.08
1.54%
8.96%
Rank
TV
Network
Genre/Market
Relevance
(MeQ™)
Reach
(% Fans)
Reciprocal Reach
1
ABC Affiliate
Detroit, MI
99.39
7.23%
11.63%
2
NBC Affiliate
Detroit, MI
99.30
7.25%
11.26%
3
FOX Affiliate
Detroit, MI
99.15
7.81%
10.80%
4
Sports
98.01
2.93%
6.12%
5
CBS Affiliate
Detroit, MI
96.70
1.79%
16.93%
6
Syndicated
Talk Show
95.67
3.76%
2.27%
7
G4TV
Reality
95.06
1.29%
9.99%
8
Syndicated
Game Show
94.56
1.41%
2.68%
9
Sports
93.60
1.81%
2.06%
10
CBS Affiliate
Toledo, OH
93.45
1.06%
3.72%
Rank
Radio
Market
Format
Relevance
(MeQ™)
Reach
(% Fans)
Reciprocal Reach
1
Detroit, MI
Top 40
99.66
23.84%
19.80%
2
Detroit, MI
Hot AC
99.38
2.79%
14.91%
3
Detroit, MI
Rhythmic
98.90
2.47%
13.18%
4
Detroit, MI
Hot AC
98.06
1.79%
10.53%
5
Detroit, MI
Country
97.57
2.23%
8.15%
6
Detroit, MI
News/Talk
97.41
1.26%
9.84%
7
Albany, NY
Top 40
96.12
1.13%
6.86%
8
Flint, MI
Top 40
96.09
0.94%
7.23%
9
Detroit, MI
Alternative
95.64
4.28%
5.72%
10
Bakersfield, CA
Rhythmic
95.60
0.80%
12.15%
Rank
Print
Genre
Relevance
(MeQ™)
Reach
(% Fans)
Reciprocal Reach
1
General Interest
99.42
9.34%
13.54%
2
98.60
12.28%
6.08%
3
98.48
6.45%
11.54%
4
98.08
13.27%
5.13%
5
Automotive
96.69
4.73%
5.68%
6
Lifestyle
95.99
5.83%
4.37%
7
Lifestyle
95.44
4.56%
4.28%
8
Lifestyle
94.90
5.00%
3.50%
9
Comedy
93.54
2.84%
16.23%
10
General Interest
91.54
2.60%
3.69%
Rank
Digital
Type
Sub-Type
Relevance
(MeQ™)
Reach
(% Fans)
Reciprocal Reach
1
Social Networking
Online Communities
98.07
6.21%
7.70%
2
Portals
Finance
97.99
3.50%
12.91%
3
Portals
Web Application
97.79
3.64%
8.75%
4
Portals
Technology
97.49
7.09%
7.08%
5
Portals
Video
97.42
3.06%
10.39%
6
Media
Entertainment
96.54
5.80%
5.79%
7
Media
News
96.05
6.47%
5.39%
8
Media
Entertainment
95.81
2.65%
6.36%
9
Media
Lifestyle
95.56
2.74%
6.33%
10
Portals
Video
95.52
2.19%
22.84%
Rank
Artist
Label
Genre
Relevance
(MeQ™)
Reach
(% Fans)
Reciprocal Reach
1
Cryin Lion Records 
Alternative
97.69
3.27%
6.04%
2
Unsigned
Electronic
97.36
4.02%
3.68%
3
J-Records
Pop
97.20
7.97%
3.38%
4
Unsigned
Hip Hop/Rap
97.02
2.48%
8.42%
5
Interscope-Geffen-A&M
Alternative
96.93
4.39%
3.35%
6
Unsigned
Hip Hop/Rap
96.73
2.47%
4.41%
7
Beat The World Records
Electronic
95.97
1.98%
7.74%
8
Infinite Music Group
R&B/Soul
95.89
2.08%
4.06%
9
EMI
Pop
95.62
1.83%
7.83%
10
Pillage Roadshow
Hip Hop/Rap
95.39
1.75%
4.95%
Rank
Movie
Genre
Year
Relevance
(MeQ™)
Reach
(% Fans)
Reciprocal Reach
1
Crime
2010
98.74
4.20%
12.08%
2
Crime
2010
96.54
1.97%
14.53%
3
Biography
2011
96.50
2.79%
7.27%
4
Comedy
2010
95.88
1.90%
12.08%
5
Comedy
2009
94.89
1.85%
7.77%
6
Action
2011
94.67
2.83%
4.77%
7
Animation
2012
94.64
3.17%
4.37%
8
Documentary
2009
94.56
1.79%
10.20%
9
Drama
2011
92.91
2.01%
3.68%
10
Biography
2009
92.35
1.48%
6.78%
Rank
Team / League
Sports
Relevance
(MeQ™)
Reach
(% Fans)
Reciprocal Reach
1
NBA Basketball
97.50
12.57%
7.33%
2
NHL Hockey
96.85
22.23%
6.52%
3
MLB Baseball
95.95
18.56%
5.60%
4
NFL Football
95.80
12.65%
5.33%
5
NCAA Athletics
95.55
4.19%
6.33%
6
NCAA Men's Hockey
94.71
2.46%
4.66%
7
NCAA Athletics
94.17
1.94%
7.07%
8
NCAA Football
93.90
3.06%
4.26%
9
International Soccer
91.78
1.90%
9.74%
10
NCAA Football
91.72
5.34%
3.30%
Rank
Celebrity
Type
Relevance
(MeQ™)
Reach
(% Fans)
Reciprocal Reach
1
TV Personalities
97.64
3.68%
4.54%
2
TV Personalities
96.88
4.41%
2.51%
3
TV Personalities
95.15
2.19%
4.62%
4
Writers
94.00
1.81%
5.43%
5
Writers
93.67
1.75%
9.15%
6
Politicians
92.80
1.72%
2.15%
7
Athletes
92.28
2.31%
1.53%
8
Actors
92.08
2.89%
1.70%
9
TV Personalities
92.04
4.48%
1.49%
10
Writers
91.72
1.40%
4.55%
To email or embed this chart, copy/paste the text below.

For emailing:
${emailUrl}

For your website:
<iframe width="${width}" height="${height}" frameborder="0" scrolling="no" src="${embedUrl}"></iframe>
Loading ...

There was an error. Please try after some time.

 
Close