Colligent measures the breadth & depth of the
emotional engagement of
your customers to your brand
as well as to competitors, media,
entertainment, sports & celebrities.

Colligent's revolutionary metric,
Mutual Engagement Quotient (MeQ™)
quantifies these business relationships
from 270 million social network fans
and makes them actionable.



 
 
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Ranked by Mutual Fan Engagement
Brands
TV
Radio
Print
Digital
Music
Movies
Sports
Celebs
Rank
Brand
Industry
Category
Relevance
(MeQ™)
Reach
(% Fans)
Reciprocal Reach
1
Video Games
Developers
97.01
9.51%
2.74%
2
Travel Service
Airline
96.88
13.15%
2.71%
3
Organizations
Advocacy Groups
96.29
13.38%
2.03%
4
Organizations
Non-Profit
95.96
13.81%
1.81%
5
Video Games
Game Consoles & Controllers
95.85
1.85%
7.50%
6
Sporting Goods
Soccer
95.42
1.82%
5.56%
7
Electronics
Cameras & Camcorders
95.36
1.72%
8.47%
8
Organizations
Non-Profit
94.91
7.18%
0.97%
9
Video Games
Developers
94.77
20.76%
0.95%
10
Retail
Online Retailer
94.52
1.52%
10.53%
Rank
TV
Network
Genre/Market
Relevance
(MeQ™)
Reach
(% Fans)
Reciprocal Reach
1
Entertainment
100.00
65.52%
21.12%
2
YouTube
Video Games
97.73
2.96%
4.73%
3
Sports
96.03
2.15%
0.47%
4
Music
94.57
2.37%
0.36%
5
News
91.71
4.13%
0.34%
6
NBC
News/Documentary
88.95
0.81%
0.34%
7
News
88.77
1.42%
0.34%
8
PBS
News/Documentary
87.51
1.13%
0.20%
9
PBS
News/Documentary
86.60
0.67%
0.43%
10
Sports
86.25
3.27%
0.19%
Rank
Radio
Market
Format
Relevance
(MeQ™)
Reach
(% Fans)
Reciprocal Reach
1
Top 40
83.33
9.61%
0.29%
2
News/Talk
77.95
5.15%
0.29%
3
United Kingdom
Top 40
69.10
13.01%
0.14%
4
Public Radio
60.91
17.09%
0.10%
5
Religious
58.33
2.14%
0.52%
6
New York, NY
Public Radio
57.30
2.62%
0.11%
7
News/Talk
52.13
6.41%
0.10%
8
Puerto Rico
Spanish
38.20
2.14%
0.11%
9
Los Angeles, CA
Top 40
34.78
3.20%
0.08%
10
New York, NY
Rhythmic
25.23
6.02%
0.07%
Rank
Print
Genre
Relevance
(MeQ™)
Reach
(% Fans)
Reciprocal Reach
1
Sports
99.71
17.52%
11.07%
2
99.14
44.74%
8.24%
3
98.41
5.55%
8.55%
4
News
97.19
5.11%
6.74%
5
91.97
8.68%
0.31%
6
Lifestyle
89.87
2.48%
0.41%
7
Music
87.34
1.58%
6.80%
8
Business
85.41
1.85%
0.34%
9
Men
85.26
2.09%
0.29%
10
Lifestyle
84.79
2.36%
0.37%
Rank
Digital
Type
Sub-Type
Relevance
(MeQ™)
Reach
(% Fans)
Reciprocal Reach
1
Media
Music
99.62
29.56%
24.97%
2
Media
Entertainment
99.20
19.04%
18.41%
3
Media
News
98.85
35.90%
15.20%
4
Media
Sports
98.44
64.74%
11.83%
5
Portals
Music
97.85
38.27%
11.15%
6
Media
News
96.91
8.63%
8.65%
7
Portals
Music
96.86
2.19%
9.68%
8
Media
Sports
96.54
1.52%
13.62%
9
Media
Tech News
96.48
3.38%
7.26%
10
Media
Sports
96.38
1.36%
19.65%
Rank
Artist
Label
Genre
Relevance
(MeQ™)
Reach
(% Fans)
Reciprocal Reach
1
Warner Music France
French Pop
99.78
21.74%
16.48%
2
EMI France
R&B/Soul
99.76
23.59%
15.10%
3
Up Music
Hip Hop/Rap
99.50
12.39%
13.53%
4
Sony Music International
Rock
99.31
6.07%
25.93%
5
Because Music
Electronic
99.00
7.19%
8.51%
6
Glassnote Records
Alternative
97.82
6.04%
4.13%
7
Phantom Sound & Vision
Electronic
96.28
3.99%
2.70%
8
Universal Music International
Electronic
95.67
2.92%
2.58%
9
Capitol Records
Alternative
95.09
21.96%
1.18%
10
Universal Music France
French Pop
94.98
1.68%
6.51%
Rank
Movie
Genre
Year
Relevance
(MeQ™)
Reach
(% Fans)
Reciprocal Reach
1
Comedy
2011
81.97
5.37%
0.35%
2
Drama
2011
75.00
3.15%
0.38%
3
Horror
2012
72.39
4.86%
0.29%
4
Thriller
2012
69.18
2.22%
0.47%
5
Fantasy
2011
66.46
2.30%
0.31%
6
Biography
2009
52.43
1.88%
0.66%
7
Crime
1995
51.46
1.96%
0.69%
8
Comedy
2012
48.89
2.13%
0.19%
9
Science Fiction
2010
48.16
3.50%
0.16%
10
Action
2011
45.40
3.24%
0.16%
Rank
Team / League
Sports
Relevance
(MeQ™)
Reach
(% Fans)
Reciprocal Reach
1
International Soccer
100.00
35.34%
4.46%
2
NHL Hockey
99.35
9.52%
2.36%
3
International Soccer
98.02
1.92%
3.00%
4
International Soccer
98.01
2.23%
1.99%
5
MLS Soccer
96.88
1.96%
1.19%
6
International Soccer
96.31
1.20%
2.05%
7
MLS Soccer
94.60
0.93%
1.23%
8
International Soccer
94.26
1.05%
1.10%
9
International Soccer
93.57
1.11%
0.93%
10
International Soccer
93.21
1.15%
0.89%
Rank
Celebrity
Type
Relevance
(MeQ™)
Reach
(% Fans)
Reciprocal Reach
1
Internet Personalities
99.60
31.23%
13.14%
2
Athletes
99.36
36.11%
5.31%
3
Athletes
99.14
14.75%
4.68%
4
Internet Personalities
99.10
11.70%
7.99%
5
Athletes
98.65
4.40%
6.49%
6
Actors
98.62
9.13%
4.46%
7
Athletes
98.21
3.48%
8.19%
8
Athletes
97.84
17.80%
0.96%
9
Athletes
97.23
15.56%
0.71%
10
Athletes
97.17
2.81%
1.30%
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