Colligent measures the breadth & depth of the
emotional engagement of
your customers to your brand
as well as to competitors, media,
entertainment, sports & celebrities.

Colligent's revolutionary metric,
Mutual Engagement Quotient (MeQ™)
quantifies these business relationships
from 270 million social network fans
and makes them actionable.



 
 
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Ranked by Mutual Fan Engagement
Brands
TV
Radio
Print
Digital
Music
Movies
Sports
Celebs
Rank
Brand
Industry
Category
Relevance
(MeQ™)
Reach
(% Fans)
Reciprocal Reach
1
Entertainment
Film Production
99.61
2.48%
32.19%
2
Apparel & Accessories
Footwear
99.19
4.21%
18.31%
3
Apparel & Accessories
Footwear
98.59
1.34%
17.94%
4
Technology Product / Service
Internet Browser
98.42
1.91%
16.29%
5
Video Games
Sports & Recreation
98.00
2.82%
14.11%
6
Entertainment
Film Production
97.95
1.59%
14.44%
7
Technology Product / Service
Computer Software
97.86
0.90%
18.05%
8
Electronics
Internet Access & Networking
97.86
0.84%
21.46%
9
Sporting Goods
Soccer
97.82
0.80%
22.81%
10
Retail
Online Retailer
97.81
1.32%
14.27%
Rank
TV
Network
Genre/Market
Relevance
(MeQ™)
Reach
(% Fans)
Reciprocal Reach
1
Sports
99.94
20.64%
43.34%
2
Music
99.54
9.80%
28.94%
3
Entertainment
99.45
7.21%
27.64%
4
Kids
97.83
2.19%
17.57%
5
Tr3s
Drama
97.73
1.24%
33.65%
6
MTV
News/Documentary
97.37
3.69%
11.02%
7
Entertainment
97.32
1.58%
12.81%
8
CBS
News/Documentary
97.12
2.16%
10.38%
9
Sports
97.08
2.30%
9.81%
10
ABC Family
Comedy
96.77
0.85%
31.80%
Rank
Radio
Market
Format
Relevance
(MeQ™)
Reach
(% Fans)
Reciprocal Reach
1
Top 40
100.00
22.40%
18.25%
2
El Paso, TX
Spanish
99.43
5.43%
17.46%
3
San Diego, CA
Spanish
98.95
3.25%
17.16%
4
Los Angeles, CA
Latino
93.78
1.84%
5.92%
5
Washington, DC
Spanish
92.94
0.53%
14.27%
6
News/Talk
92.52
2.78%
3.96%
7
Miami, FL
Spanish
92.22
0.47%
12.25%
8
Los Angeles, CA
Spanish
91.18
0.45%
8.84%
9
Puerto Rico
News/Talk
90.55
0.41%
7.64%
10
Los Angeles, CA
Top 40
90.25
4.73%
3.27%
Rank
Print
Genre
Relevance
(MeQ™)
Reach
(% Fans)
Reciprocal Reach
1
Business
97.79
9.11%
8.91%
2
Entertainment
97.55
4.21%
14.12%
3
Travel
97.13
4.67%
9.47%
4
96.92
6.45%
8.42%
5
Music
96.17
4.88%
7.80%
6
Science & Technology
96.08
3.24%
9.17%
7
Business
95.23
3.03%
8.40%
8
Arts & Literature
95.13
2.42%
14.22%
9
News
94.97
2.71%
7.81%
10
Home Living
94.64
3.24%
7.86%
Rank
Digital
Type
Sub-Type
Relevance
(MeQ™)
Reach
(% Fans)
Reciprocal Reach
1
Portals
Photo/Video Hosting
97.57
4.20%
14.76%
2
Media
News
97.48
10.11%
13.61%
3
Portals
Information & Education
97.19
1.85%
20.41%
4
Media
News
96.83
7.78%
12.50%
5
Media
Sports
96.64
1.65%
19.78%
6
Portals
Video
95.45
17.51%
11.85%
7
Portals
Sports
95.26
1.89%
11.47%
8
Media
Entertainment
94.94
1.98%
12.37%
9
Media
News
94.44
1.04%
16.81%
10
Portals
Video
94.02
1.48%
11.41%
Rank
Artist
Label
Genre
Relevance
(MeQ™)
Reach
(% Fans)
Reciprocal Reach
1
Universal Music Latino
Latino Pop
99.74
14.58%
34.51%
2
Universal Music Latino
Latino Pop
99.63
10.65%
32.07%
3
Sony Music Latin
Latino Pop
99.55
6.93%
34.85%
4
EMI Latin
Latino Pop
99.49
7.12%
32.05%
5
Capitol Latin
Latino Pop
99.43
7.80%
29.95%
6
Sony Music Latin
Reggae
99.39
15.89%
29.46%
7
Universal Music Latino
Latino Pop
99.37
8.63%
31.05%
8
Warner Music Benelux
Latino Pop
99.26
18.38%
29.10%
9
Machete Music
Urban/Reggaeton
99.24
4.16%
31.04%
10
Univision Records
Latino Pop
99.22
4.70%
31.99%
Rank
Movie
Genre
Year
Relevance
(MeQ™)
Reach
(% Fans)
Reciprocal Reach
1
Action
2011
97.97
6.95%
12.66%
2
Romance
2010
97.78
3.91%
22.82%
3
Comedy
2011
95.95
5.39%
12.40%
4
Adventure
2010
95.78
22.30%
12.03%
5
Horror
2012
95.13
4.75%
11.07%
6
Romance
1997
94.71
2.57%
16.55%
7
Comedy
2011
92.26
1.38%
12.81%
8
Musical
2010
90.50
1.34%
10.29%
9
Action
2010
89.89
2.38%
8.09%
10
Family
2010
89.72
1.82%
8.24%
Rank
Team / League
Sports
Relevance
(MeQ™)
Reach
(% Fans)
Reciprocal Reach
1
International Soccer
100.00
13.97%
22.59%
2
International Soccer
99.70
9.31%
18.60%
3
International Soccer
99.11
3.32%
14.36%
4
International Soccer
98.52
2.89%
11.97%
5
International Soccer
98.40
0.73%
12.39%
6
International Soccer
98.22
2.78%
10.11%
7
International Soccer
98.14
0.48%
20.22%
8
International Soccer
97.81
0.46%
13.42%
9
International Soccer
97.57
0.43%
15.68%
10
International Soccer
97.57
1.52%
9.45%
Rank
Celebrity
Type
Relevance
(MeQ™)
Reach
(% Fans)
Reciprocal Reach
1
Athletes
99.80
52.80%
53.61%
2
Athletes
99.71
16.63%
42.05%
3
Athletes
99.69
21.25%
42.18%
4
Athletes
99.36
10.67%
36.28%
5
Athletes
99.29
12.87%
36.02%
6
Athletes
99.29
19.37%
34.65%
7
Athletes
99.29
4.96%
36.71%
8
Athletes
99.28
19.95%
33.85%
9
Athletes
99.26
19.55%
32.81%
10
Athletes
99.22
19.68%
50.98%
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